The Apex Eureka Moment – the key to success of your new product design.
Innovation is hard. In markets where it feels like everything has been done already and you can’t see the wood for the trees, you need a dose of fresh expertise to unlock your eureka moment.
But product design consultants just show up and tell you the time by your own watch, right? Spiralling costs and scope creep are constant threats and then when it is all done, they just disappear – or maybe worse you can’t get rid of them!
Are you experiencing any of these design problems in your business?
- Nothing new under the sun.
- Can’t justify the consultancy fees when there is no guarantee of success.
- Competitors products taking your market share.
- Customers not satisfied.
World class innovation professionally executed is a competitive advantage. ‘Me too’ products may be easy to source but they won’t keep you at the front of the market. As Steve Jobs said, ‘Innovation distinguishes between a leader and a follower’.
Your product needs a fresh professional eye.
We are product design experts, with over 30 years of experience and more than 50 patents to our name. Chances are you’ve touched, used or seen a product we designed.
Today we are disrupting the market, taking away high costs and shiny offices. Deferred costs, a collaborative, agile development process, led by our team of innovators means that we only get paid when you do. We call it having ‘skin in the game’ – your game.
Our Apex Eureka Moment is your opportunity to unlock your next innovation at a fixed low price.Here’s what we’ll do.
- Help you identify the best product to work on.
- Develop a tailor made brief that we both agree on.
- Research the patents and the competition to see what’s out there.
- Review and check back with you about what we’ve found out.
- Get our thinking caps on and get creative.
- Show you everything you need to know about your eureka moment.
- If you like it, we can help you take it all the way to launch.
“We’d tried plenty of expensive consultants”
“Honestly, I wasn’t sure that I’d get very much for such a low fee, but the results were impressive. We’d tried plenty of expensive consultants on the same problem in the past, but they failed to make the breakthrough”
You should consider using this service if…
- You are in business selling manufactured products.
- Your products are making sales, but you think you could do much better.
- You’re a start up needing a new product sorting out.
- You are being asked to come up with something new but don’t know how to make it happen.
- Your design team’s vision is blurry because they’ve been close to it for too long.
- You appreciate a no fluff approach to getting the job done.
“It was great to find an expert with a simple no nonsense approach”
“We’d been trying to come up with a better product than the market leader for years but hadn’t managed it. Probably because we are too close to it. It was great to find an expert with a simple no-nonsense approach”
-Technical Director, Tata Global Beverages
“Our Eureka moment was just that”
“We knew exactly what we wanted to achieve but just didn’t know how to get there – we needed a breakthrough and our Eureka Moment was just that”
-Rob B, Hozelock
What are the deliverables?
The ultimate deliverable is your Eureka Moment presented as a set of concept drawings and technical information as required. A presentation containing;
- ‘State of the Art’ summary.
- Set of concept drawings.
- Supporting technical Information as required.
- Draft patent specification.